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Pricing Guidelines

The most important thing to keep in mind when pricing your items is that the ONLY way for you to make money is to get your items from the rack to the register. We have provided some general pricing guidelines to help you. Please feel free to call or email us with questions. Please click here for a Pricing Cheat Sheet that will have you pricing like a seasoned pro!

$2 rule. ALL items need to be priced at a minimum of $2. Please price in half dollar increments ($2, $2.50, etc.). It is perfectly fine to group items together so that they will equal a value of at least $2.00. For example, multiple onesies, T shirts, outfits for sizes 2T and smaller, etc. can be grouped together to reach a value of at least $2. Grouped clothing items MUST BE the SAME SIZE. Groupings of unrelated items will NOT sell and they will not be accepted for the sale.

Price your items reasonably. Shoppers attending this event will not be in the mindset of paying near-retail prices. Keep in mind what the item retails for, what someone would pay for it secondhand, and the condition of the item. It is best to imagine what you would pay for the item if you were shopping.

Item Quality. Please keep in mind that, regardless of brand name, items that are worn, faded, or out of date do NOT sell and will be refused or pulled from the sales floor before the sale begins.

Half-Price Pricing Strategy. While many items sell on the half-price day, many shoppers only come through one time. If your item is over-priced, you risk losing sales even if you offer it at half off. It is an ineffective strategy to price something higher than you would be willing to pay for it in hopes that it will sell anyway. It would be better price it more reasonably to ensure a sale. It is better to get paid for ALL of a $7.00 sale than HALF of a $10.00 sale. If you do NOT wish to have an item sell for half-price, you will be able to indicate that when you enter your items. Try to use this feature sparingly to avoid missing out on sales.

As a general rule, try to price your items around 1/4 of the original sale price. Smaller clothing items (up to 24 months) should be priced a bit more aggressively, since there is such an abundance of these items.

Please feel free to call or email with us pricing questions. We want to help you to be successful!


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Please feel free to contact us with any questions that you may have.

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